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    Taylor Smith
    Jun 30, 2021

    How do I calculate the profitability of an online customer loyalty program?

    in Q&A

    Before launching your loyalty rewards program, take the time to measure your customer’s desires against your company’s financial situation so you aren’t forced to pull the plug on incentives down the road.


    To calculate ROI of your customer acquisition rewards program you need to know three values:


    Lifetime value of a customer

    Dollar value of your rewards

    Cost to acquire a new customer


    Hopefully above guide will help you if not follow our blog on loyalty software solutions to know more.

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